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Hotel Brands: Millennials Are Not What You Think

One of the biggest demographic trends in the hospitality arena is targeting millennials, a generation that seeks out “experience-based” travel opportunities. From leveraging new mobile innovations to offering more dynamic lobbies for networking, many hotel brands are...

Hoteliers Appeal to ‘Digital Natives’ with PR-Worthy Innovations

Marriott International recently made headlines with the announcement that it is test launching a new virtual reality system at the New York Marriott Marquis in Times Square and the London Marriott Hotel Park Lane. Named “VRoom Service,” this new system allows guests...