For many years, leveraging guest data to enhance the overall hotel stay experience has been a popular topic in both the mainstream media and hotel trades. Though one aspect of topic has been received as much attention, which is that there are two sides of the story...
With an expanded focus on the guest experience, Marriott International recently announced that it is offering one set of unified benefits across Marriott Rewards, The Ritz-Carlton Rewards and Starwood Preferred Guest (SPG). According to Marriott’s press release,...
If you do a simple Google News search about the hotel guest experience, you will come across a wide-range of articles about how this is the new frontier in hospitality. From new innovations to catering to the more affluent traveler, the concept of making a hotel stay...
Delivering a “unique and personalized guest experience” has become a ubiquitous public relations message for virtually every hotel brand. However, the big question is: can hoteliers actually deliver on this promise? The Managing Editor of HotelNewsNow.com put the...
